Hometown News Expands

Circulation Added in West Volusia County

The Hometown News, a group of 15 weekly community newspapers covering the East Coast of Florida, is heading west.

Two new editions of the Hometown News will begin publishing in west Volusia County on Feb. 24, 2012. One edition will cover news and events in DeLand, DeLeon Springs, Lake Helen, Cassadaga, Pierson and Samsula. Another edition will cover Deltona, Orange City, DeBary and Osteen.

There are currently three editions covering east Volusia County.

"Ever since we opened up the East Volusia editions of Hometown News (in January 2006) we have gotten almost weekly requests for editions to cover the West Volusia market," Hometown News Publisher Steve Erlanger said. "So, now that we are seeing an improving economy and the market in the west needs us more than ever, we are making the move."

Erlanger said he is proud that the Hometown News, a subscription-based free newspaper, is thriving while so many other newspapers are failing.

"In spite of the toughest economy I have seen in the 30 years I have been in this business, we have seen the staying power of quality, weekly community newspapers like ours to not just get by, but to prosper," he said. "At a time where most dailies are looking for ways to get out of the print business and do Web-based content only, we have continued to bring full-color local newspapers to the communities we serve and our readers love them."

The Hometown News runs community news and features written by both staff and freelance writers; local business profiles; entertainment stories; columns on topics such as local business, fishing, cooking and local history; and much more. Listings include Community Notes, School Notes, Obituaries, Art Notes, Arrest Reports, Out & About and Club Scene.

"We look forward to working in west Volusia County and will strive to provide insightful, entertaining content for our readers," Associate Managing Editor Jeannine Gage said.

The Hometown News offers local businesses an affordable way to connect with their communities. Full-color advertising is available at reasonable rates.

"We will have the strongest penetration of any publication in the area," Volusia County Sales Manager Farris Robinson said, "and at a much more affordable rate. We truly want to partner with our advertisers to help them grow."

The Hometown News also partners with local charitable organizations by sponsoring events and providing in-kind advertising.

The total circulation of the Hometown News in Volusia County after Feb. 24 will be more than 96,000. The Hometown News, through national and state newspaper association awards, has been the most honored community newspaper group in America for the past nine years.


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